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Latido by Hambre brand identity designed by Habitus Studio

Experiential wellness brand built from concept to identity

THE CHALLENGE

Latido by HAMBRE was conceived as an experiential wellness concept in Madrid, designed for women seeking deeper connection through movement, pause and community. The challenge was to translate an emotional and intuitive idea into a structured brand with clarity, differentiation and long-term potential.

SOLUTION

Habitus developed the full brand strategy, conceptual framework and visual identity, positioning Latido as a contemporary wellness brand where yoga, breathwork and meditation are experienced as part of a modern ritual. The brand is built around a clear idea: true luxury lies in emotional depth and presence, not in excess.

Latido by Hambre brandbook and visual identity design developed by Habitus Studio

Brand strategy · Concept development · Visual identity · Logo design · Brand system · Event & communication design

SERVICES PROVIDED

ALL PROJECTS

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